Coverletter for Communication Coordinator France in Lyon
Company : DNV

Jacques SOUTTRE

COMMUNICATION AND MARKETING SPECIALIST

06 60 59 92 83
jacques.souttre@gmail.com
LinkedIn Profile

Last update : 2023-12-19

ABOUT ME
Giving meaning to my professional activities

After several years in Spain, I’m now settling in the Lyon area, to be closer to my family.
I come from a creative communications background and moved into marketing in 2020. I have freelance, agency and contract experience. I’ve worked both for internal and external communication.

The topic of sustainable development is at the heart of my personal concerns. I’m taking advantage of this period of job hunting to reposition my professional project and develop my CSR skills (Climate and Numeric impact fresk as animator, deep time walk, MOOC, ISO 14001, ISO 26000 etc…). As I already have significant knowledge of HR policies relating to diversity, I’m working on the environmental side.

I’m interested in your job for three main reasons: firstly, I’m totally aligned with DNV’s Core values around sustainability, secondly, the assignments correspond exactly to my expertise, and thirdly, the international aspect is very important to me.

MULTI-CHANNEL EXPERTISE
I like to immerse myself in a variety of worlds

The experience that contains some of your expectations is my latest with CleverGreen Iberica, which helps companies adapt to climate change with several types of sustainable solutions. For 9 months, I managed communications and marketing for this Spanish company. I created the brand’s positioning and storytelling. It was non-existent.
Missions: B-to-C and B-to-B lead generation and brand awareness. I set up an organic communication strategy based on content and paid campaigns, for the short, medium and long term.

I produced all the contents, examples here >>>.

(SEO, SEA, SMA, SMO, blog, e-book, sales and acquisition funnels, newsletters, cold emailing, press)

Lately I started Press Relations with a Press Kit and creation of a new database.

After 4 months

Skills in branding and Key Opinion Leaders

I worked for Huawei Madrid as creative director of the marketing department for almost a year.

I was responsible for ensuring the correct use of the brand guidelines on all communication documents concerning retail products.

When the head of social networks left, I was able to work with our agency for 2 months to produce half of the content (visual and editorial) for the networks and run influencer campaigns with Huawei’s KOLs (influencers).

See those contents >>>>>

As for the creative part, I invite you to take a look at my CV and see all the links to my previous jobs, particularly in graphic design (digital and print), video and photography.

Here’s a link to some motion graphics >>>>>.

ABILITY TO COMMUNICATE WITH ALL THE PLAYERS
One word, versatility

I’ve produced all kinds of content during my experiences in communications. I understand the needs of all the players in the chain, the processes, the production times and anticipate any potential bottlenecks.

I realized this value during my 10-month contract at Huawei. I became the reference for formats and production times.

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