Jacques SOUTTRE

HEAD OF BRAND AND COMMUNICATION

06 60 59 92 83
jacques.souttre@gmail.com
LinkedIn Profile

Last update: 24-09-27

ABOUT ME
Giving meaning to my professional activities

I have an extensive experience in communications and marketing, including team management in France and in Spain, a good knowledge of the French and Spanish voluntary sector, I’m a creative, independent thinker. I’m aiming to join a company or organisation that is looking to improve its impact on society.

The first element that I can bring to Phénix is my commitment to avoid waste.
On a personal level.
Coming from the mountains, I have built my values on respect for nature, cycles, seasons and sustainable agriculture.
As a child, I was impressed by Coluche’s speeches at the launch of the Restos du Coeur charity, which proposed recovering discarded food products to feed people in need. I was able to see what this kind of waste really represented when, to finance my studies, I worked in a supermarket. As an adult, I adopted a positive mind, a sober lifestyle, without excess and, of course, without waste.

Then professionally
When I came back from Spain, where I was Creative Marketing Director at Huawei, and then Communications Manager at a Cool Roof company, I decided to use my communications skills to help companies improve their impact and engage their ecosystems in the transition process. In 2024, I upgraded my professional skills in the area of CSR. I took 2 training courses and qualified as a CSR consultant. I then did 2 missions in 2 CSR consulting firms. I see this as a very strong extension of my job.
See the contents created >>>>>

I can help Phénix grow thanks to my strategic vision, my experience of international brand positioning, my management skills, my knowledge of sustainable development issues, my ability to manage multi-channel content creation projects, my writing skills in 3 languages and my ability to coordinate communication budgets and objectives.

Download a pdf file with my 5 top content management projects

Click here

Ongoing Social Media Projects (copywriting and design)

MULTI-CHANNEL EXPERTISE
Content is king !

My job with CleverGreen Iberica in 2023 will show you my abilities to manage strategy, social, PR. For 9 months, I managed communications and marketing for this Spanish company. I created the brand’s positioning and storytelling. It was non-existent.
Missions: B-to-C and B-to-B lead generation and brand awareness. I set up an organic communication strategy based on content and paid campaigns, for the short, medium and long term.

I produced all the contents, examples here >>>.

(SEO, SEA, SMA, SMO, blog, e-book, sales and acquisition funnels, newsletters, cold emailing, press)

Lately I started Press Relations with a Press Kit and creation of a new database.

After 4 months

I also produced a press kit and managed the journalist database. I’ve worked on a number of recent projects where the influence marketing component is growing considerably.

Knowledge of BtoC community and Key Opinion Leaders

I worked for Huawei Madrid as creative director of the marketing department for almost a year.

I was responsible for ensuring the correct use of the brand guidelines on all communication documents concerning retail products.

I ran the social media account of instagram to produce half of the content (visual and editorial) and run influencer campaigns with Huawei’s KOLs (influencers).

See those contents >>>>>

Concernant la partie créative, je vous invite à détailler mon CV et voir l’étendue de mes connaissances, notamment en graphisme (digital et print), vidéo et photographie.

Voici un lien vers mes vidéos >>>>>.

SUPERPOWER : ABILITY TON CONNECT WITH ALL THE PLAYERS
One word, versatility

I’ve produced all kinds of content in 3 languages during my experiences in communications. I understand the needs of all the players in the chain, the processes, the production times and anticipate any potential bottlenecks.

I realized this value during my 10-month contract at Huawei. I became the reference for formats and production times.

THANKS FOR SCROLLING ALL THE WAY !!!

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