Jacques SOUTTRE

CONTENT MANAGER

06 60 59 92 83
jacques.souttre@gmail.com
LinkedIn Profile

Last update : 2024-11-15

ABOUT ME
Giving meaning to my professional activities

I have an extensive experience in communications and marketing, including team management in France and international. I’m highly organized, creative, positive and autonomous.

As a specialist in 360° strategy, project management and content creation, I can quickly get to work on all the elements of your job description.

I recently upgraded my skills in the field of sustainable development. It is a real strength when it comes to positioning content strategies, especially in the universe of new technologies. It has given me the ability to integrate tools on network animation, stakeholder mapping and language elements to harmonize all content according to brand values.

I can work and produce contents in 3 languages, French, English and Spanish.

The two most interesting experiences as a content manager are when I worked for Huawei and for Clevergreen Iberica. (See details below). I managed campaigns BtoB and BtoC from scratch, and in Huawei, in a big team very close to the GTM customers.

I’d like to explain these skills in more detail during an initial interview.

My strengths in relation to your position are my ability to manage multi-channel content creation projects, fluent multilingual writing, a specific easy way to manage communities, and the ability to coordinate marketing budgets/business objectives/indicators.

Download a pdf with my 5 top content management projects

Here

SOCIAL MEDIA PROJECTS I’M NOW WORKING ON (copywriting and graphic design)

MULTI-CHANNEL EXPERTISE
Content is king!

The experience that contains some of your expectations is my latest with CleverGreen Iberica, which helps companies adapt to climate change with several types of sustainable solutions. For 9 months, I managed communications and marketing for this Spanish company. I created the brand’s positioning and storytelling. It was non-existent.
Missions: B-to-C and B-to-B lead generation and brand awareness. I set up an organic communication strategy based on content and paid campaigns, for the short, medium and long term.

I produced all the contents, examples here >>>.

(SEO, SEA, SMA, SMO, blog, e-book, sales and acquisition funnels, newsletters, cold emailing, press)

Lately I started Press Relations with a Press Kit and creation of a new database.

After 4 months

Skills in branding and Key Opinion Leaders

I worked for Huawei Madrid as creative director of the marketing department for almost a year.

I was responsible for ensuring the correct use of the brand guidelines on all communication documents concerning retail products. Digital campaigns, in-store advertising, newsletters, PR.

I ran the social media account of instagram to produce half of the content (visual and editorial) and run influencer campaigns with Huawei’s KOLs (influencers).

See those contents >>>>>

As for the creative part, I invite you to take a look at my CV and see all the links to my previous jobs, particularly in graphic design (digital and print), video and photography.

Here’s a link to some motion graphics >>>>>.

ABILITY TO COMMUNICATE WITH ALL THE PLAYERS
One word, versatility

I’ve produced all kinds of content during my experiences in communications. I understand the needs of all the players in the chain, the processes, the production times and anticipate any potential bottlenecks.

I realized this value during my 10-month contract at Huawei. I became the reference for formats and production times.

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